The Yearbooking Report Podcast

We're back and talking about one subject that many yearbook staffs avoid - writing. Photos will always be the #1 element of the book, but writing is a close #2, filling in the information that the photos miss. And that's a LOT of information.

Listen for great ideas and advice from veteran adviser Sharon Kubicek from Texas as she shares the importance of writing in the yearbook, the different ways to do it, how school has gone in Texas this year, and sage advice for any adviser but especially for rookie folks. 

It's a new school year, new energy, but eventually one same struggle will rise again. That's page designing - GOOD designing, never random or haphazard. Is your staff designing or just decorating?

Listen to a great conversation with veteran adviser Brenda Field, a former JEA National Yearbook Adviser of the Year from Illinois, with ideas and advice on good page design. It's one of her favorite topics and Brenda offers wisdom for any yearbook staff.

And for teachers, hear Brenda's thoughts for everyone after 28 years of experience, including these last three tougher campaigns. 

As we go into a much needed summer break, what about yearbook and next year's effort? Those who plan early often have a smoother time of it - but a lot of yearbook advisers and staffs had a struggle this year. It's time for a TRANSFORMATION.

 

Listen for tips and ideas from former top middle school adviser and current Jostens Education Specialist Kristen Scott. If you want or need to reset the table for yearbook - at any level, elementary to college - Kristen has some thoughts to share on how to transform your yearbooking effort into one you'll enjoy next year while making your best book ever. Take plenty of notes!

For yearbookers it's time...for the BIG FINISH. The end of the school year is approaching and there's plenty to do, for both now and looking to the future. Distribution, organization, student leadership, planning for next year, etc. 

 

New Jostens Ambassador Marci Pieper, a recent JEA Lifetime Achievement Award winner, goes over many ideas and strategies she used during her decades long tenure in Missouri. Take notes, you'll get some new inspiration here!

Continuing our theme episodes this season we'll call this The Motivation Report. Many advisers report kids just not working hard this year, and in some cases it may be the adviser! What to do to get your group doing their best work?

Listen to a conversation with yearbooking legend Margaret Sorrows, now a Jostens Ambassador and the former 36-year multi award winning adviser at Bryant HS in Arkansas. Margaret shares her expertise on yearbook but also on motivating young people to tell the stories, take the photos and create a great yearbook THIS year. 

And even if your staff is doing fine the wisdom from Margaret is worth a listen for any adviser. Be ready to take notes from a master...

Your yearbook staff is probably very busy with page designing right now. But WHAT designing? HOW are you designing? and WHY those choices? Listen to a fact filled interview with Rick Brooks of Jostens, a nationally known design concept expert. Be ready to take notes as Rick offers ideas, advice, trends and inspiration on the FEEL of a yearbook theme and look, not just on the cover but throughout your book. For any level of yearbook - it's time for a real upgrade!

It's the PHOTO Episode with great ideas, advice and inspiration from veteran freelance photographer and photo instructor Mike McLean. This one goes a little long because Mike has so much great information and stories to share, all tied to improving your photography this year. Get ready to take LOTS of notes...

Welcome back to a new school year - and we're ready no matter what challenges may come. Are YOU ready? This episode will help you get there with great advice, ideas and inspiration from guest Sarah Nichols, one of the top student journalism advisers in America and president of the Journalism Education Association (JEA.)

Listen for thoughts on effective student leadership and organization for yearbook, as well as thoughts on student journalism today and education in general. This is an hour that will help any yearbook adviser to get the new year off to a good start!

Happy End of School Year and Summer Break! But it never quite ends, does it? And active use of social media is one easy way to stay in touch with your audience all year long from wherever you are. 

 

Listen for great ideas and insights from Kristen Johnson of Jostens Social about WHY to use social media, HOW to use social media and all the basics. Plus find out about the cool new Jostens student influencer program - yes, earn while you post about yearbook and more! Great advice here for folks who are social media rookies to veterans, no matter who you work with. 

We're all looking ahead to the end of this challenging school year - but then we're concerned for the future, not of yearbooking but for education in general. Students and teachers are struggling, and schools may need years to rebound. What to do?

This episode feature comments and insights from Sara Sausker, Jostens yearbook pro who recently became a leader of the Jostens Renaissance effort. Renaissance could be the game changer for every school looking to make that rebound - and yearbooking can be an integral part of that. We'll toss out some challenging opinions and stats, but then also offer some answers. Be ready to take notes!

 

Find out more about Renaissance at www.jostensrenaissance.com.